So just when everyone on the planet is catching up to Hourglass and their HUGE success with their Ambient Lighting Powders (which, honestly, came at the forefront of the strobing trend), the Company is running up ahead once again. Were they responsible for highlighters’ spotlight strobe phenomenon? Not necessarily. But they were definitely one of the first players to make the longtime performance makeup trend more mainstream.
So about that leap ahead…
While I don’t have a date for these, they are very much a Spring-time product, so I’d not be surprised if these launch in the coming weeks. I don’t know that they will…but once some demand is generated (and I am sure it already has been), I’d imagine Hourglass will roll these out.
Shades will include (at least for now!):
- Luminous Light
- Mood Light
- Dim Light
The way I see it, a “glow” is never a bad thing – it helps us achieve a youthful radiance not only when sleep is harder to come by, but equally when our years increase! I’m eagerly awaiting swatches and sincerely hope they have a shimmerless, pearlescent gleam – for me personally, that’s the ultimate. Natural and oh-s0-angelic.
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