On one hand, it’s a little (or a lot) frightening what the Internet knows. Fortunately I’m not a celeb so I’m not really worried about anyone looking up my “dirt” and coming after me. (That said, I’m not sure they would once they saw my preferences…)
(Pinterest, for one, is always sending samurai my way for one – they clearly keep track!)
And then there’s Amazon and their recommendations…
Even though data is being gathered, it’s nice (on the other hand) that a a monstrous retail site can suggest things you may like. Double edged sword (no pun intended!) in that I might spend more, true. . .
BUT…I’d rather have the option to skip the fluff and go to the “good stuff” (or at least what I consider the good stuff) even if it means seeing The Art Of War, 5000 Spells, or Sherlock Holmes again (which already grace my bookcase.)
So – at least for now – I’m okay with the gods of the ether picking up on my search habits. At least then I won’t have to look at Justin Bieber cds or a princess coloring book to get to the badassery.